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Vepple In-Person 2025: Highlights, Takeaways and Snowmen

Banner reading “Vepple In‑Person 2025” with two cartoon snowmen—one in a red beanie and scarf, the other in a top hat and glasses—tossing snowballs beside a snow-covered, decorated Christmas tree.

On Thursday 4 December, we packed out a room with over 60 student recruitment and digital champions for Vepple In-Person and brought everyone together under one roof. Fresh ideas, campus stories, future-thinking conversations, and even a little festive competition…. And dare we mention our Christmas Cracker Icebreaker? If you missed it (or want to relive […]

The Students You Don’t See: How Vepple Opened Up New Opportunities for BCU

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💡 TL;DR BCU used Vepple to make ‘stealth students’ visible, driving 53% brand-new leads straight into their recruitment funnel. The Challenge Like many universities, BCU noticed a steady drop in open day attendance – a trend exacerbated by the rising cost of living. Where students once visited five campuses, they were now attending fewer and […]

How Greenwich Reimagined Open Days — and Engaged More Audiences Along the Way

Stylised illustration of a person seen from behind facing a cityscape with two domed classical buildings, trees and a skyline under a compass rose, framed as a badge on a dark blue background.

💡 TL;DR Running separate virtual campus tours and in-person Open Days didn’t split attention — it increased it. The Challenge The University of Greenwich successfully implemented hybrid events post-pandemic, using Vepple to support virtual attendance at each in-person Open Day.  Guided by their data, the university’s Events team decided to rethink their strategy for 2025 […]

Vepple vs the Digital Prospectus

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Are digital prospectuses engaging enough for students? And are students even looking for a ‘prospectus’ at all? According to the 2025 Media Mapper report from SMRS, digital platforms, including university websites, video, and social media, emerged as the top research tools for students. The least favourable options?  We know a digital prospectus can do a […]

Why Speed Matters in Clearing (and How Virtual Experiences Can Help)

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In the fast-paced world of higher education Clearing, speed can make all the difference. From first impressions to final decisions, every second counts. And that’s exactly where personalised virtual experience platforms like Vepple come into their own. All the good stuff. One link. Fast decisions need fast experiences In Clearing, students move fast. They don’t […]

Vepple and IDP Announce Exclusive Strategic Partnership

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Vepple and IDP Announce Exclusive Strategic Partnership to Enhance Interactivity of Profile Pages on Whatuni.com  Vepple, the virtual experience platform known for creating immersive, digital campus tours, has entered into an exclusive strategic partnership with IDP, a global leader in student engagement and higher education insights. Recognising the growing importance of visual storytelling in student […]

What you need to know about facilities content in 2025

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Why prospective students care more and what to do about it There’s been a noticeable shift in the way prospective students are researching universities in 2025. We took a look at the Prospect’s Early Careers Survey and The Ambassador Platform’s latest research shared at IDP’s Insight Day and noticed something important. 🎯 Facility virtual tours […]

Building for everyone – Vepple and accessibility

A graphic of a cartoon woman holding cards with an eye and ear icon on, representing the various impairments and disabilities commonly impacted by accessibility. Behind her, is a webpage graphic with content and images on.

Did you know that at least 1 in 5 people in the UK have a long-term illness, impairment or disability? For many, that makes navigating the web difficult or uncomfortable. This is why digital accessibility is so important. What is WCAG and why should you care? WCAG (Web Content Accessibility Guidelines) is a set of […]

Help international students feel at home before they even pick up their passport

British higher education is at a precipice. It is facing a financial crunch, with many universities closing courses or even whole departments to stay afloat. Due to a lack of funding from our own government, the sector has relied increasingly on international students to fill the gap. But that market is now shrinking, and the […]