Building for everyone – Vepple and accessibility
Did you know that at least 1 in 5 people in the UK have a long-term illness, impairment or disability? For many, that makes navigating the web difficult or uncomfortable. This is why digital accessibility is so important. What is WCAG and why should you care? WCAG (Web Content Accessibility Guidelines) is a set of […]
Help international students feel at home before they even pick up their passport
British higher education is at a precipice. It is facing a financial crunch, with many universities closing courses or even whole departments to stay afloat. Due to a lack of funding from our own government, the sector has relied increasingly on international students to fill the gap. But that market is now shrinking, and the […]
Rising fees and a cost of living crisis: How can we convince them it’s worth it?
With the cost of living crisis already putting pressure on students, the rise in fees announced by the new Labour government has sent shockwaves through schools and sixth form colleges. Future students are weighing up the ultimate question: will they be able to afford to go to university – and will the cost be worth […]
How to bring the ‘stealth student’ out of the shadows
There’s a ghostly figure circling the corridors and quads of British universities. We know they’re there, but we don’t know why. Meet the stealth student. Around 60 per cent of students who accept a firm university place each year are so-called “stealth” students, according to figures from Uniquest. And before the pandemic, more than 90 […]
20 years of Revolution Viewing
Our CEO Tom Greveson looks back over his memories of the business that he started 20 years ago and reflects on his feelings as Revolution Viewing becomes Vepple. It’s what we did during these 20 years, who we did it with and how we did it that truly matters to me. Over two decades I’ve […]
Powerful Storytelling Drives Student Engagement
The Chemistry of Storytelling Choosing a university is an important decision for young people; it’s not just about finding the right course and a university with the right credentials, but about finding somewhere that feels like home, an intangible feeling that can be hard to evoke, especially in an online environment. We know that applications are driven […]
Words from our CTO: A deep dive into ways to make international students feel welcome
The international recruitment challenge We’re already seeing that 2024 is the year of significant change in the higher education sector when it comes to international recruitment. From Brexit to policy changes and those Sunday Times articles, it’s no surprise that we’ve been seeing an effect on how appealing it is to study in the UK. […]
Embracing personalisation to capture valuable leads
When discussing goals and key results with Higher Education institutes, one common theme I hear is, “we need leads”. It’s interesting how what could be a potential lead for one university may not necessarily be the same for another. So, what do you class as a lead? Is it a fully completed, fifteen-field form, a […]